There is no single established definition for “sustainability”. The IWLA sustainability resources will help you decide how to best define it to meet your organization’s needs. Sustainability is different from the environmental movement in that it recognizes the need for a healthy economy.
Optimizing the economic, social and environmental needs of a business in a way that meets the company’s immediate needs without compromising the ability of future generations to meet theirs. Sustainability helps us understand the interdependencies between the economic social and environmental demands faced by every business in a way that allows us to make better decisions for our employees today and in the future.
Sustainability is no longer a fringe issues. The fastest growing segment of the energy sector is wind power, in the travel industry, its eco-tourism; in the investment community, it’s socially responsible investments; in agriculture, it’s organic farming.
However it is defined, it is becoming clear that sustainability has a tangible bottom line impact on today’s businesses and sustainability initiatives constantly reveal new sources of competitive advantage to their champions. More and more these initiatives are having a defining impact on how businesses think, act, manage and compete.
Top five reasons for making sustainability a strategic objective:
Maryville University Guide for sustainability resource
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